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Enquirer Consulting Group / Prepared for Hexaware
August 2026

Every sector you serve.
One named account list.

This follows Monday's note. A short read on reaching enterprise buyers who are not yet in a deal cycle, and on owning that reach rather than renting it.
DesignBuildRunHand over
BUILDRUNOWN
Enquirer AI is the outbound engine of Enquirer Consulting Group
What we see

Services firms grow on accounts, not campaigns.

01
In enterprise technology services, a large share of new logos arrive through advisors, incumbency and a request for proposal that somebody else already helped shape. By the time the document lands, the requirement was written months ago.
02
The conversation worth having happens earlier, while a program is still being argued about internally and nobody has been chosen.
03
Sales teams carry quota against accounts they already know. The market they do not know stays a slide rather than a list of names.
04
Across the sectors Hexaware publishes, the buying role changes every time. One message cannot carry all of it, and personalizing by hand does not scale past a few dozen accounts a month.
In this category the constraint is rarely the pitch. It is that the unworked market is described by vertical and almost never by named company and named person.
Prepared for Hexaware
Where this goes

From a target list to a worked market.

Today
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At most firms in this category, first contact into a cold account depends on whoever happens to have the hour that week.
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In most firms of this shape the wider market is described by industry, rarely by named company and named person.
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Where each seller writes their own first message, quality moves with the writer.
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In that setup, what was sent, to whom and what came back is typically hard to see in one place.
In the first weeks and months
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A named account list per industry, with the roles that actually sign inside each one.
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Every first message built from that company's own public position and read by a person before it leaves.
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Positive replies routed to the account owner with the thread attached.
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A weekly read on which industries and which messages are answering.
Enquirer Consulting Group
How the engagement works

Build. Run. Own.

01 / BUILD

Build

We design, staff and stand up the complete unit. The named-account data, the messaging, the outbound engine, the automation and the reporting.

02 / RUN

Run

We run it in market for a fixed four months and prove it on real booked meetings, not slides. First conversations land early.

03 / OWN

Own

We hand over the playbook, the tooling, the dashboards and a trained operator. You own the engine.

One contractor, a network of specialists. One point of contact, and you never manage a stack of tools or freelancers.
We build it, run it in market, then hand you the keys
What we build for Hexaware

Three parts, and all three are built to be handed over.

The named market

Accounts and buying roles per industry, refreshed on a schedule rather than bought once.

The outbound engine

Research led first contact at volume, written for one person at a time and human reviewed before it sends.

The handover

Playbook, tooling, dashboards and a trained operator, so the capability stays with your team.

The point is not more email. It is a market you can see by name, and a record of what it answered.
Enquirer Consulting Group
The engine, in plain terms

Every message, written for one real person.

01

Target

We build the named account list per industry, with the roles that sign inside each one, rather than buying a file.

02

Personalize

AI reads each profile and writes a unique message. No templates.

03

Hand off warm

A positive reply pings you and your operator with the prospect and a way to reach them.

04

You take it from there

You take pre-qualified conversations. The engine handles everything before it.

Research-led and human-reviewed. Every message is on-brand, and most of the volume runs on capacity we operate, not only your account.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Why this fits

Reach that outlives the engagement.

01

Written per account

Each first message is built from that company's own public position, then read by a person before it sends.

02

Sellers stay on deals

The engine does the cold part. Your team takes conversations that already have a reason to exist.

03

Yours at the end

Four months to build it and prove it in market, then the unit and the operator sit inside your team.

Enquirer Consulting Group
Proof, in the field

Numbers from live campaigns, not projections.

Tim Rath
Chief Operating Officer, Innovative Radiology
Enquirer AI helps us identify the right people and start the conversation in a much smarter way.
$10M+
New business sold for clients.
3,500+
Qualified conversations generated.
100,000+
Decision makers reached for clients.
Fixed engagement, then you own it.
Why ECG

You own it at the end. That is the difference.

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Without building an outbound team from scratch.
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Without a permanent agency on retainer forever.
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Without a stack of tools and freelancers to manage.
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Without lock-in. You own the engine, including the operator who runs it.
A freelancer sends emails. An agency rents you reps. A consultancy hands you a slide deck. We design the engine, staff it, run it, prove it on real meetings, then hand you the keys.
Enquirer Consulting Group
How we start

Stand up fast. Prove it. Then scale.

Stand up

Build

The named-account data, the messaging, the engine and the dashboard. Day-one capacity from warmed assets and managed seats.

Prove

The test

Run against the KPIs we agree up front. First meetings on the calendar early.

Scale

Ramp

Once the numbers hold, ramp the seats and breadth to the volume you want.

Own

Hand over

Playbook, tooling, dashboards and a trained operator. The engine is yours.

Onboarding sets the targeting and the voice first, so the outreach lands warmer every week.
Enquirer Consulting Group
Next step

Let's see if the mechanism fits.

  1. A short call with Ben, 20 minutes, at a time that works for you.
  2. Ben brings the named accounts and the exact people we would start with. You tell us if the list is right.
  3. If it fits, we agree the scope and a start date. If not, you keep the read.
Reply with two or three times that suit and we will work around you, or grab a slot at calendly.com/enquirer/review.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Enquirer Consulting Group

We build it, run it in market, then hand you the keys.

Ben Beattie   /   ben@enquirerconsulting.com   /   calendly.com/enquirer/review
Enquirer AI is the outbound engine of Enquirer Consulting Group. Prepared for Hexaware.